These store fixtures are used to feature smaller quantities of key and trend merchandise or to highlight the newest and highly sought after items. Also used to showcase a single designers pieces.
Two-way racks and four-way racks are key selling tools and should be merchandised and updated weekly. These racks are usually small enough to move around a retail area – a wheelbase allows easy movement for repositioning throughout a store without having to do a complete floor move.
Pair different coordinates on these displays, which encourages multiple sales. Always merchandise pants on the straight arms to accommodate the different leg lengths.
