One of the keys to effective visual merchandising is making the most of your wall space. By using wall space in your retail store, you can free up valuable floor space and create a cleaner, more elegant look. In addition, wall displays draw customers’ attention to your merchandise more effectively because products typically sit at eye level and fall directly within a shopper’s line of sight. Generally, retailers use wall space in two primary ways: wall display racks and wall display cases. Let’s take a closer look at both options.<\/p>\n